Fractional CMO Services
Are you looking for help with your marketing but are not quite ready to hire an agency or an in-house team? Our Fractional CMO services give you the advantage of having a dedicated marketing professional or team without the full-time commitment or overhead of hiring employees.
Our Focus is Growing Your Business
In my work with many organizations–from non-profits to small and large businesses–there is one thing I’ve consistently noticed: thriving businesses don’t happen by accident. Businesses who are successful have a plan in place.
Many struggling entrepreneurs make the mistake of thinking marketing can be managed through social media or simply running some ads. But in today’s world, it’s hard to break though to your ideal customer.
No matter what you sell or what industry you’re in, you must communicate your message clearly to an audience who is seeking a solution. Then sell to them, serve them, and send them to be ambassadors who tell others.
That requires a thorough understanding their pain, knowing the types of questions they ask, and being aware of what triggers them to buy before they even seek a solution.
Businesses traditionally hire an in-house marketing team or an agency to do this job, but the cost of hiring makes it outside of the reach of many small businesses or new startups.That’s why we offer a Fractional CMO service for smaller and growing businesses.
By choosing a Fractional CMO, you’ll have the advantage of an experienced marketing team without the cost and commitment of hiring. My team and I will assess your needs, prioritize custom solutions, and implement them at a pace that’s right for you…
👉 …at a fraction of the cost of a big agency.
Isn’t it time to take the next step to build the business you dream of and the financial freedom you deserve?
Schedule a call and let’s talk about how we can grow your business!
What is a Fractional CMO?
Move from Overwhelmed to Overcomer!
Marketing can be overwhelming for anyone. With so many tactics available–search engine optimization (SEO), ads, social media, email marketing, and more–many find themselves in marketing rabbit holes that aren’t producing results.
For marketing to be effective, it takes a well-planned, customized strategy.
Truth is, like a jar that can’t read its own label, it’s almost impossible to assess marketing from inside your own company. That’s why so many in-house marketing departments struggle. They are unable to see their marketing the way their customers do.
My team and I start by assessing your business. Then we look at your goals and objectives and determine the level of help you’ll need to reach them.
Every business and every budget is different, and your strategy will be customized to reflect your unique needs.
With more than 30 years of experience working with small businesses, large corporations, and nonprofits, we can create a marketing strategy that will work for you.
Our Process
Evaluate
We start by taking a deep dive to assess what you're marketing and see how it's working.
Recommend
Next, we make recommendations based on what we discover during your evaluation phase.
Implement
We guide you through implementation or provide a team of experts.
Evaluate:
- First. we’ll schedule a 90-minute Q&A meeting so I can get to know and understand your business, as well as answer any questions you have.
- We’ll take a look at your goals and assess what’s been working for you, and what areas could use improvement.
- We look at your target market, your competition, your website (including SEO) social media, email marketing and the analytics associated with your current marketing to determine the best approach to improvement.
Recommend:
- We’ll create a 3-6 month marketing plan (depending on your needs), including our step-by-step Trail to the Sale™processes, so you’ll know what needs to be done for continued growth.
- We’ll help you more tightly define the customers who are most likely to buy from you and identify their pain points. Then you’ll know how to effectively communicate so your message resonates with them.
Implement:
- Are you the DIY-type who wants to implement things yourself? We can guide you though what to do next with weekly meetings and email support.
- If you need help implementing, we have a team of experts who can assist you!
What We'll Analyze
Case Studies
Here are a few examples of how we’ve helped other businesses grow:
Investment
Fractional CMO services are designed for small and growing businesses who need an assessment and guidance who are not ready for a full-service agency or an in-house employee. Our aim is to make this an affordable investment in the success of your business.
Rates are determined by the level of service you need and the length of the contract, starting at $2,500 per month.
If you have a vision of a business that makes an impact for others and can change your life, set up a free call to learn how we can help you. Our spots are limited, so contact us today!